Real estate is an ever-changing industry where it pays to keep up with market trends to ensure you can strike the perfect deal. This is even more true in Coral Springs and Fort Lauderdale – two exploding cities in South Florida with dynamic markets that can overwhelm inexperienced real estate teams that don’t know the area.

Whether you’re buying or selling a home, handling the process alone can be overwhelming during what should be an exciting time for you and your family. From getting the best price possible, to coordinating with all the different parties involved in the transaction, it’s no wonder that buyers and sellers alike have trusted our expert real estate services for many years.

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How Much Is Your Home Worth?



    The Great Florida Homes team has over 35 years of experience in real estate serving South Florida. Led by Joy Carter, Jeff Booker, and Joy’s daughter Tara, our Great Florida Homes Team has handled over 2,000 properties in our time as residential real estate experts. Our years of service have earned us a reputation of professionalism and integrity in all that we do that has led to hundreds of clients counting on us as their go-to real estate solution.

    Our connections allow us to provide top notch referrals to highly qualified agents and specialists to ensure your buying or selling process goes flawlessly. You’ll get the best offers, expert advice, and the peace of mind of knowing you’re in the best hands South Florida has to offer.

    Residential Real Estate Experts – Get It Done Right

    Your home is a major investment in your life. You invest time, money, and sweat equity to increase your property’s value or find your dream home. The home buying/selling process can be complicated, and that’s why you need experts who do this every day to guide you through it.

    Whether you’re dealing with a $200,000 to multiple million dollar homes, real estate is high-stakes. The Great Florida Homes team lives and breathes the South Florida real estate market. From knowing local laws to maximizing your dollars by analyzing market trends, you can be sure that there is nobody more qualified to trust your future with.

    We work with lenders, builders, inspectors, real estate lawyers, and every other party involved in your transaction to ensure that things go smoothly. We pride ourselves on being in contact with you the whole way, keeping you up to date on progress so that you can ensure everything is exactly what you expect. This way you can relax while you plan for your future after the deal is done.

    Real estate is an industry where you have to be at the top of your game. At Great Florida Homes, we pride ourselves on being your #1 South Florida real estate solution and resource, helping you to get the most out of the home buying and selling process with over 35 years of experience.

    Happy Client Testimonials

    If there were a Realtors Hall of Fame, Joy Carter and Jeff Booker would be first-ballot inductees. What they do goes well beyond certain qualities, all of which they possess in abundance: trustworthiness, aptitude, integrity, professionalism … they check those boxes in the first 10 minutes. They set themselves apart by offering complete dedication to their clients. Nothing gets overlooked with them, no problem goes unsolved. They’re not just buying and selling dream homes, they’re making dreams come true, and that’s a responsibility they embrace — four times for us in 16 years!

    Mark & Nora Swanson

    Jeff and Joy continue to amaze!! This is not the first property they have sold for me in challenging market times! They always come through! Professional, detailed, incredibly knowledgeable and have a knack for overcoming unique obstacles that each sale brings. Their years of experience make for a smooth sale beginning with the tips for preparing a property to list, down to the final signing! I will never consider another group when buying or selling! Give them a call, you will NOT be disappointed!!

    Absolutely the best! Professional, knowledgeable, and highly communicative. They don’t stop coming up with creative ideas to get more visibility for your property to find a qualified buyer quickly. The whole team is awesome to deal with and very accessible. Looking forward to working with them on other properties we have for sale!

    Overall great experience – professional, communicative, creative and know how to get the job done!..

    Monique Monteiro
    Sold 6-30-2020 & 12-22-2022

    Joy and Jeff are Perfect Team Leaders. Their staff was as awesome as they are. I am so glad my girlfriend recommended them as I have never dealt with this level of Professionalism in my life and I have purchased and sold many properties over the years All Over this Country. I was in California the whole time Both my purchases were happening, they handled everything. When I needed advice or another professional opinion they handled it for me. When I needed a professional contractor in any field including Insurance they got me someone. If I buy more property anywhere in Florida I am going back to them and hope they will have time for me because I am sure I am not the only EXTREMELY SATISFIED CUSTOMER. Joy and Jeff Thank You and your team from the bottom of my heart for all you did for me. God Bless!

    Glenn Workman – Castle Road Investments LLC
    Purchased 10-6-2022 & 11-29-2022

    Joy Carter and Jeff Booker are rock stars. They are very knowledgeable and helpful. Totally responsive and helpful to make sure the property is ready for listing and following through on all aspects of the transaction.

    Highly recommend!

    Kathi Mosier
    Sold 4-14-2004 & 10-28-2022

    The Great Florida Homes Team, with Jeff Booker and Joy Carter, was the absolute best experience one can ask for and have when buying or selling your home. We have been dealing with this organization since 2008 with buying and selling our home and not once was disappointed. They are extremely professional and will go above and beyond for you. KUDOS to this team of realtors and would highly recommend them for anyone’s needs. Thank you sincerely, Jeff and Joy.

    Sheila Shular & Nancy Little
    Purchased & Sold – 12/12/08, 2/19/16, 2/23/16 & 7/26/2022

    There’s a reason why Joy Carter and the Great Florida Homes Team are always ranked at the top of realtor ratings. They helped in the sale of our home and from the start to the end everything went very smoothly. They really helped make the sale of our home a breeze. Working with Joy is always a pleasure. She is so upbeat and positive. I highly recommend Joy and the whole Team to anyone who needs to buy or sell their home. Thank you again for making the sale of our home so easy!

    Denise & Mason Carroll
    Purchased & Sold 4 properties 1997- 2-28-2022

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